Outsourcing and Promotion for
Family-Owned Businesses Are Subjects of May 18 Workshop
May 10, 2004 :: No. 245
| What: |
Is it good to market and promote your business
as family-owned? What about outsourcing? Answers to these questions
and others will be heard during the May 18 Cal State Fullerton
College of Business and Economics’ Family Business Council
workshop “Marketing and Promoting Your Family-Owned Business”
and “Outsourcing for Family-Owned Business.” |
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| Who: |
Ronald Stein, vice president
of business development, Principal Technical Services, will
discuss traits of outsourcing and its impact on family businesses,
employment and the economy.
Mike Trueblood, director of Cal State Fullerton’s
Family Business Council and owner of TruMARKETING, will share
his expertise in marketing and promotion. |
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|
| When: |
4-8 p.m. Tuesday, May 18 |
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| Where: |
Ayres Country Inn & Suites, 325 Bristol St.,
Costa Mesa |
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| Additional: |
The Family Business Council, created in 1994,
is a partnership between the business community and the university.
Its mission is to enhance the well-being and survivability of
Southern California family businesses by providing opportunities
for education, interaction and information tailored to the needs
and concerns of family businesses. |
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| Upcoming: |
The council hosts monthly workshops on a wide
range of topics. |
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| Cost: |
Free to first-time family business attendees.
Reservations are required and can be made by calling Robbin
Bretzing at 657-278-4182. |
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| Media Contacts: |
Mike Trueblood, director of
the Family Business Council,
at 657-278-4182 or mtrueblood@fullerton.edu
Pamela McLaren of Public Affairs at 657-278-4852
or pmclaren@fullerton.edu |
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