Social Media: It’s a Family Affair

Family Business Council Workshop April 18

What:     

Whether employees are Gen Y, Gen X or a Baby Boomer, each can be a part of a company’s social media process via Facebook, Twitter and/or LinkedIn. Strategies for using social media and including each member of the company team will be discussed as part of the April 18 program sponsored by Cal State Fullerton’s Family Business Council.

Who:      

Hilary Kaye, Robyn Williams Culver and Jessica Fix of Hilary Kaye Associates Inc. Public Relations, will lead an interactive discussion leading to better understanding of where companies are and how to build a stronger online presence.

When:     

Wednesday, April 18
7:30 – 10:30 a.m. (breakfast included)

Where:     

Cal State Fullerton’s Irvine Campus
3 Banting, Irvine 92618

Background:       

The Family Business Council, operating within the CSUF Mihaylo College of Business and Economics, is a partnership between the business community and university. Its mission is to enhance the well-being and survivability of family businesses by providing opportunities for education, interaction and information tailored to business needs and concerns.

Cost:                  

Free for first-time family business attendees interested in becoming a member of the Family Business Council. Reservations are required and can be made by calling Robbin Bretzing at 657-278-4182 or by email at fbc@fullerton.edu.

Upcoming:      

May 8: “Watching for the Potholes of Family Business Worldwide” will be led by Jim Ellis, dean of USC’s Marshall School of Business, from 7:30-10 a.m. in Mihaylo Hall at Cal State Fullerton. — EVENT HAS BEEN CANCELLED.

Media Contacts:            

Ed Hart, director of the Family Business Council, 657-278-7431 or edhart@fullerton.edu

Pamela McLaren, 657-278-4852 or pmclaren@fullerton.edu

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